GREAT AVE RUINS
Fluent in what goes unsaid.
Hey there, I’m Ann.
I have a knack for mapping how we make meaning by watching what holds our attention, especially when we insist it doesn’t matter. I’m curious about how we learn to hide, why hiding works for a time, and what happens when time thins our skin and defenses alike.
Mapping; not in the abstract, academic sense.
I mean: I excavate the behavioural economics of why you stayed in that conversation for three hours when you meant to leave after ten minutes. Why certain books crack you open. Why some cities feel like home and others like exile. Why you do the things you do, even when you can't quite explain it to yourself.
I once fed 20+ of my essays to AI to see if it could spot what I was actually doing. It analysed: "Ann operates at the intersection of biology and poetry, using the rigid truths of science to explain the messy realities of the human heart. A body of work that feels like a long-form argument for surrender—surrendering the need to be 'fixed,' the need to be 'independent,' and the need to be 'opaque.'"
Apparently I have a type.
“I have a tendency to trust what the body does over what the mouth says - the flush, the tapping, the voice that breaks mid-sentence.”
*My clients either love this or find it deeply unsettling.
I call this Cartographies of Attention.
My methodology that applies behavioural economics to human experience, creating what I consider to be intellectual intimacy.
Simplified: Kinda like the moment someone describes something you've felt but never had words for, and suddenly you understand yourself differently.
I draw on psychology, neuroscience, poetry, philosophy, the work of writers who stayed with human complexity, and researchers who listen carefully to what the nervous system reveals when words fail.
On the morning of June 18, 1815, Napoleon Bonaparte did something out of character. He waited. His marshals were anxious. The man who had turned speed into a military philosophy was watching the morning burn off. Simone Weil would have recognised this immediately as a failure of attention. And attention, for Weil, was everything.
Cathy Rentzenbrink's Write It All Down promises solace through memoir writing, but beneath the therapeutic framing lies something older: the basic practice of sustained attention to your own experience. This review excavates what survives the self-help overlay. The craft instruction, the honest admission that writing remains difficult, and the mechanics every memoirist needs. Not therapy.
A commissioned piece exploring the psychological weight of January. While most content around the New Year focuses on achievement and transformation, this essay argues that January’s true power lies in forgiveness. By leveraging the "Fresh Start Effect," we use temporal landmarks to distance ourselves from past failures.
I keep wondering whether commitment confines us, or gives shape to something larger than the self. What emerges is the friction between the “I” and the “we”. Crudo suggests that love is not resolution, but stamina: the willingness to remain inside the rawness of being seen.
I’ve been thinking about excess that wants to be mistaken for care, curation, almost moral attentiveness. How it borrows the language of virtue, and calls itself intentional, presents itself as edited, curated, almost ethical.
The Great Alone made me want to understand our appetite for stories about women who endure. What happens when trauma is wrapped in descriptions of northern lights and midnight sun? When violence and beauty occupy the same paragraph, the same breath? Why do millions reach for these narratives of female suffering?
The designated devil's crime was not cruelty or failure or rebellion. It was witnessing. She was in the room. She remembers what was said. She noticed the distance between the family's narrative and the family's actions, and she made the error of not forgetting. She holds the archive the family needs destroyed.
The objective was to deconstruct "Goblin Mode"—Oxford’s 2022 Word of the Year—moving beyond its surface-level definition of laziness. I wanted to explore it as a legitimate psychological rebellion against the "perpetual performance" of modern life, specifically within the high-pressure context of the Singapore expat community.
There is a photograph of a woman eating toast at a kitchen table in 1976. The toast is simply toast. Fifty years later, breakfast has become unrecognisable. Not the food itself, but everything surrounding it. The decision-making apparatus. The expert guidance required. The moral weight of choosing correctly.
I wished someone had been more patient with Nora (The Midnight Library) before she started converting every experience into lessons. So I wrote her a letter, because sometimes the most honest way to examine what a book gets wrong is to offer what it couldn't give its protagonist.
What would it look like to actually honour the premise? An infinite library could be genuine contemplative space allowing Nora to dwell in possibility without pressure to choose correctly. But that would require Haig to value contemplation over consolation, inquiry over instruction, dwelling over destination.
My son will grow up in a world where culture is platform-native. Where he can learn thosai from YouTube, tanghulu from TikTok, pasta from Italian grandmothers who've monetised their nostalgia. Where "traditional" means whatever the algorithm surfaces.
I'm cataloguing my recipes for Keith, the one person growing up on my experiments. No one taught me to cook. I refuse to follow recipes for reasons I can't explain. My creations wouldn't please most people. But Keith eats what I make. Maybe someday he'll wonder what his mother was thinking at the stove.
Florence Nightingale was burning. On my Day 1 that became triage. We are told to put on our oxygen masks first. But what happens when you're the only one who knows where the masks are?
We'd mapped our itinerary carefully, but weather narrowed our radius to what stood beside our accommodation. How often do we pause to consider our last days somewhere? A peculiar telescoping of perception, a painful receptivity to detail that transforms the ordinary into the archaeological.
Fiction's capacity to expand moral imagination is also its capacity to colonize it. Every time you inhabit a character, you bring your own architecture of feeling to their experience. You can only understand them through your available emotions. This is why diverse literature matters.
I want to say something profound about thresholds, about how we're suspended between departure and arrival. But what I'm actually thinking about is whether I positioned myself at the right door. This is the gap between how we think we experience the world and how we actually do.
We are creatures of nested time. Your circadian rhythms follow the sun. You move through seasons no calendar marks. Beneath all this, deep time—evolution, continents drifting—there is pattern, recursion; and recognising this anchors us.
When did amateur become an insult? From the Latin amator: lover. Someone who does something for love of it. The professionalisation of food culture has given us access to knowledge, but it's also made us feel like impostors in our own kitchens.
My son spent six years learning what Adrienne Rich called "the geography of fear"—bullied, developing an atlas of avoidance. Then something unexpected: he began reaching toward leadership roles with persistence that baffled me, practicing courage against all his training.
Without conversation, you notice flavour differently. Without accommodation to another person's pace, you discover your own. The focaccia is gone. I have traveled much farther than the distance from my hotel.
Perhaps what I'm describing is simply the movement from romanticism to realism, from the aesthetics of intensity to the ethics of attention. Perhaps it is only that I have loved and been loved enough times to know that the experience bears little resemblance to its representations.
We have no generous vocabulary for pauses in adult life. We never call them necessary, never sacred. But what if our lives, like fields, need seasons of rest? What if the gap isn't empty but essential? The rest between notes that makes music music.
Our biology insists on honesty even when our psychology does not. The flush rising in our cheeks, tears springing to our eyes, our voice breaking when we speak of what matters. We are, whether we like it or not, transparent.
You’re still here. That tells me something.
You just spent over 200 words with someone who collects accidental truths. If that didn't send you running, we might actually get along.
Here’s me: I’m born and bred in Singapore where I spend my time over-analysing my own thoughts and actions, whilst trying to convince my nervous system that I am, in fact, the one in charge.
I spent about fifteen years in education and ecommerce. Learned the machinery of how we're seen and sold. Got good at it - certifications (view my papers in the drawer), features in the likes of Honeycombers, Vogue, and noissue; the whole apparatus of attention. But I wanted excavation, not amplification. So in October 2024, I closed that door. Now I work in the shadows as a ghost, finding language for what you feel but cannot name.
On the Soul & Resilience
The Science of Well-Being | Yale University
Positive Psychology: Character, Grit, and Research | University of Pennsylvania
Resilience Skills & Design for Well-being | University of Pennsylvania
Counseling & Child Psychology | NUS & IAPCCT
On the Machine & The Market
Digital Marketing & E-commerce Specialization | Google
Marketing Analytics, Measurement, and Loyalty | Google
Foundations of Email and SMS Marketing | Mailchimp
Product Development Opportunities | Shopify
After thirty years, I've learned journaling isn't about capturing life but about the practice of presence itself—and I'm returning to share that uncertainty.